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UKTV Player

UKTV: Using Adobe Heartbeat to understand video viewing behaviour

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Category : Case studies

The BackgroundUKTV, the digital broadcaster, wanted to get more out of its analytics on its digital platform.  There were key metrics for the business which they could not report for their digital platform.  This was partly due to their implementation – not all the events had been tagged in the right way – but also


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machine learning concept on the gearwheels, 3D rendering

Machine Learning and Hot Tips – Trends from Adobe Summit

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Category : Blogs

The Adobe Summit is one of the several Marketing Cloud conferences in recent weeks. We asked friends, clients and industry leaders about what the main themes were from the event.


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Pattern wall of pile colorful retro television

Channel Proliferation and How To Survive It

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Category : Blogs

Interactive technologies will become more transparent and immediate, according to Gartner. What does that mean for the Insight and Analytics methods that record behaviour?


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Data Protection concepts

General Data Protection Regulations (GDPR) – What, When and Why?

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Category : Blogs , Events

Come and learn about the General Data Protection Guidelines on 28th March.


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The importance of a pseudonym

The Age of the Pseudonym

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Category : Blogs

or, How reading some literary classics could help you to identify opportunities in the GDPR


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Memory Lane street sign, rural road in sepia

Memory Lane – The GDPR and the right to be remembered

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Category : Blogs

One of the key principles of the upcoming GDPR is the right to be forgotten. But does the customer have the right to be remembered?


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Sprinting_Cyclist_colours

Delivering Insight when it really matters

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Category : Blogs

Delivering great insight takes lots of time. So, how do you do it when time is tight?


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SONY DSC

Charles Tyrwhitt Shirts: Using the Right Tools in the Right Way

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Category : Case studies

Charles Tyrwhitt Shirts engaged Station10 to make sure they were using the right data analytics tools to access the right information.


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Bridging the Gap

Do more with your Omnichannel Data

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Category : Blogs

Turn your business into a data driven organisation. Let your data lead the way.


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The Chimp Paradox

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